Music Industry

Published on June 6th, 2018 | by Alan Cross

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Canadian vinyl manufacturer Viryl continues to advance the art of pressing records

Vinyl records have been manufactured in pretty much the same way for decades. In fact, a lot of pressing plants in operation still use equipment, techniques and procedures that were designed in the 1950s. And while this tech has served the industry well, there must be a way to improve on things by now, right?

Viryl, a Toronto company, has been working on vinyl manufacturing processes that will speed things up significantly. Now they have something called PhonoHive. Labels being by placing orders online (size, quantity, ship date, territory). Those orders are then distributed to a network of pressing plants around the world and are then manufactured locally. This cuts down on everything from shipping and warehousing to import tariffs and taxes.

Viryl estimates that this distributed manufacturing process can cut costs by as much as 15%.

If you’re in the business of needing records, you can apply to be part of the beta by emailing phonohive@viryltech.com




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About the Author

is an internationally known broadcaster, interviewer, writer, consultant, blogger and speaker. In his 30+ years in the music business, Alan has interviewed the biggest names in rock, from David Bowie and U2 to Pearl Jam and the Foo Fighters. He’s also known as a musicologist and documentarian through programs like The Ongoing History of New Music.


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